Social Media Strategies for Higher Education
Partner with the MeetYourClass founding team, industry veterans in organic social media growth
Receive a Free Social Media Audit
Let MeetYourClass provide a complimentary audit of your social media channels to evaluate your reach and appeal to students.
Embracing Digital Transformation in Higher Ed
98% College Students Use Social Media Daily
An engaging social media presence is now essential for connecting with the next generation of students.
83% Use Social Media In College Decisions
Social media influences college decisions more than ever, making it a pivotal tool for recruitment.
44% Won't Attend a School That Has 'Cringey' Marketing
Authenticity in marketing can make or break a student's decision to apply, need to speak their language.
48% Of Students Felt They Weren't Engaged Enough
There is always an opportunity for higher education institutions to enhance engagement and stand out.
35% Of Gen Z Tend To Not Trust Colleges or Universities
Building trust with Gen Z requires a transparent and honest voice from educational institutions.
Gen Z Trust Content Creators More Than Most Sources
Unlocking the power of student-to-student content creation to forge stronger connections
Students Are Applying On Average To 7 Colleges
With students applying to multiple colleges, a distinctive social media strategy can set your university apart.
Gen Z Spend Nearly 3 Hours A Day On Social Media
Capitalizing on extensive social media usage to maximize engagement and outreach to Gen Z.
Meet Gen Z Where They Are
With newer generations being digital natives, colleges need to meet students where they are and create as minimal friction as possible.
Boosting Enrollment Through Social Media
Maximizing social media's potential to increase student enrollment with strategic, engaging content.
Content Creation for Prospective Students
Student ambassador programs that facilitate peer-generated content deeply resonate with Gen Z, fostering a sense of trust and authenticity. By showcasing real student experiences and perspectives, these initiatives effectively bridge the gap between prospective students and the institution.
Mastering Marketing in Higher Education Across Social Medias
TikTok Marketing
Capitalize on TikTok's dynamic platform to engage younger audiences with creative, short-form video content that resonates with the Gen Z demographic.
Instagram Marketing
Leverage Instagram's visual storytelling capabilities to build a compelling narrative that attracts and retains the attention of prospective students.
Facebook Marketing
Utilize Facebook's extensive network to reach prospective students and their parents through content and community-building efforts that foster trust and engagement.
Want to create engaging social media communities?
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